Difficulty is a double-edged sword. On the one hand, research shows that we learn best with “desirable difficulties.” But too much struggle, and we quit. The key is finding the “Goldilocks” amount of effort…
Most learners spend lots of time rereading chapters and notes over and over. This may be easy, but it’s not very effective. If you want to expand your knowledge and boost your memory, do this instead.
Overhauled a nutrition school’s flagship cert, built an 8-week self-study course, implemented a new LMS to streamline delivery, and produced videos with SMEs.
Scaled Olly Richards’ / StoryLearning’s YouTube channel from 30K to 300K subscribers and produced viral videos with millions of views ($10M language education business).
Significantly increased CTR and watch times with improved thumbnails, hooks, and polish for LingQ’s / Steve Kaufmann’s YouTube channel ($3M language education business).
Booked marquee guests and produced in-studio interviews for David Perell’s “How I Write” podcast, including defining editorial strategy, episode structure, and production checklists.